Case Analysis: Jumbo Battle over Jumbo Jets

  1. Read Griffin, R. W. & Pustay, M. W., International Business: A Managerial Perspective, “Jumbo Battle over Jumbo Jets,” pp. 289290.
  2. In an essay of 600700 words total, respond to the four “Case Questions” at the end of the passage.
  3. There is no need for a citation page. The only source should be from the Case that I have attached.