To adequately compete with Amazon and ensure that they do not take up too much market share, you have been hired as an external consultant by Woolworths Supermarket
Scenario – Amazon the Disruptor:
– To adequately compete with Amazon and ensure that they do not take up too
much market share, you have been hired as an external consultant by
Woolworths Supermarket (Woolworths) to provide a strategy on how they can
prepare and compete with Amazon appropriately.
– Woolworths identified 10 internal and external issues/problems that it is grappling
with that need to be solved. – see the digital business instruction file
– The external and internal issue that Woolworths has identified and need to be
solved include: worried shareholders, poor online customer service, price,
website not so user-friendly, social media ineptitude, staff insufficiently trained,
supplier relationships, brand reputation, poor consumer loyalty, and distribution.
– Select 2 issues from the 10 identified by Woolworths and develop one innovative
solution for dealing with each of the specific issue.
Report Format/Structure
1. 1 st external/Internal Issue/problem
– Contextual description of the issue/problem and how it affects Woolworths
(include whether the issue is external or internal)
1.1. Innovative solution to the 1 st issue/problem
COMPANY AND COMMERCIAL LAW 2
– The solution should be clearly and specifically stated
– The solution should be logically linked to the issue/problem
– The solution should be innovative
1.2. 1 st Solution Implementation and Control
– Provide through and specific implementation plan for the solution
2. 2 nd External/internal Issue/problem
– Contextual description of the issue/problem and how it affects Woolworths
(include whether the issue is external or internal)
2.1. Innovative solution to the 2 nd issue/problem
– The solution should be clearly and specifically stated
– The solution should be logically linked to the issue/problem
– The solution should be innovative
2.2. 2 nd Solution Implementation and Control
3. References – not part of word count
NOTE
– You are required to first read facts about Amazon and more information on
Woolworths Supermarket’s issues on LMS
– You MUST use, apply, and integrate digital business theory in your solutions (i.e.
systems thinking)
– Review the sample attached closely and note how the paper is developed.
However, the instruction for the sample was a bit different in-terms of the number
of solutions [two solutions for each issue unlike the case with the current paper
that requires 1 solution for each issue]
Answer preview To adequately compete with Amazon and ensure that they do not take up too much market share, you have been hired as an external consultant by Woolworths Supermarket
APA
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