Images, Symbols, and Persuasion





After reading the textbook assignments and reviewing the module resources, share or link an example of a logo. Discuss the visual attributes of the logo and how these attributes do or do not suggest meaning for audience members. Evaluate the "effectiveness" of the logo based upon the assigned Reading Article: The 7 Logo Characteristics that Make a Logo Great. What is the function of the logo based upon this same criteria?


Use these sources + an outside source about logo (company)

http://web.archive.org/web/20171213071517/http://curve.gettyimages.com/article/the-power-of-visual-storytelling

https://99designs.com/blog/logo-branding/logo-characteristics/

https://infogram.com/blog/the-power-of-infographics-why-what-and-how/

https://www.ted.com/talks/david_griffin_how_photography_connects_us