WHAT: WHAT: Using the Marketing Plan Outline on page 97, Exhibit 2-3 in Chapter 2, create a Marketing Plan for a health care provider of your choice (real or fictional). The Marketing Plan should incl

WHAT: WHAT: Using the Marketing Plan Outline on page 97, Exhibit 2-3 in Chapter 2, create a Marketing Plan for a health care provider of your choice (real or fictional). The Marketing Plan should include the following sections and is due by midnight, Saturday, of week four: Management Summary Economic Projections The Market – Qualitative The Market – Quantitative Trend Analysis Competition Problems and Opportunities Objectives and Goals Action Programs